Anthropology of Social Media

Monthly archives for December, 2016

Celebrity Studies Conference Presenta...

I presented some of my ongoing research in July at the Celebrity Studies Conference in Amsterdam. Microcelebrity and Parenting in Malaysia from Julian Hopkins Abstract Lifestyle blogging has become an established part of the Malaysian internet, and these ‘microcelebrities’ (Senft 2012) develop parasocial relations through the interactive affordances of social media, leveraging authenticity through a carefully […]